Media & Technology


May 19, 2024

Quantifying the benefits of the ROKU – TTD partnership

By Vasily Karasyov

In this note we analyze the implications of the recently announced partnership between ROKU and TTD for the two stocks. We show that this development strengthens the case for an acceleration in ROKU Platform revenue…

Read More >>

April 13, 2024

Connected TV: arranging the ducks back in a row

By Vasily Karasyov

We saw a number of important developments in connected TV in Q1 including the launch of Prime Video ad-supported tier, DIS announcement of a direct, i.e. bypassing SSPs integration with DSPs and WMT’s acquisition of…

Read More >>

January 8, 2024

What M&E trends in FY23 tell us about FY24 and beyond

By Vasily Karasyov

With the strikes in Hollywood over, M&E may prove to be a driver of variance versus expectations in FY24. Both, bulls and bears have been wrong about the trajectory of this volatile revenue stream in…

Read More >>

March 14, 2023

An inconvenient nuance of programmatic connected TV

By Vasily Karasyov

As macro headwinds built throughout last year programmatic connected TV growth rates remained constant in Q3 and Q4 while pressure on the rest of the connected TV advertising spending kept increasing. As a result, connected…

Read More >>