We are Cannonball Research


See our Research

Latest Reports

January 11, 2026

Two drivers of potential incremental revenue in FY26

By Vasily Karasyov

In this note, we analyze two solutions offered by TTD that we expect to grow in importance in FY26. The first one is OpenPath which, we estimate, adds around 150bps to TTD’s take rate on…

Read More >>

December 23, 2025

Adjusting FY26 estimates

By Vasily Karasyov

We are lowering our FY26 estimates to reflect the current operating trends. Our Q4 FY25 estimates are unchanged. Q4 FY25: We are modeling Measurement revenue of $69m, Activation revenue of $122m; our forecast for Supply-side revenue…

Read More >>

December 18, 2025

Introducing Q1 FY26 estimates

By Vasily Karasyov

We are introducing Q1 FY26 estimates. Our price target and rating remain unchanged. We currently expect RDDT to report the following results: Q4 FY25: Average Daily Uniques (DAUq) of 119m; $623m in advertising and $37m in…

Read More >>

December 5, 2025

A less visible, though significant tailwind for APP and U

By Vasily Karasyov

Our analysis indicates that APP’s AppDiscovery and U’s Unity Vector are benefiting from an industry-wide shift in how game publishers calculate LTV. In this note, we highlight the benefit of growing in-app advertising (IAA) spend…

Read More >>

View All Reports